Full Client Journey
An explainer film for Fello that walks through a client's complete journey on the platform. Where the shorter films each focus on one feature, this one brings everything together in four steps: sync, enrich, automate and convert.
Client ↓
Fello.ai
Studio ↓
Creative Partners
Creative Direction ↓
Eliseu Junior
Team ↓
Eliseu Junior, Seth Hulewat
Context
Fello is a revenue platform for real estate teams, and this film had to show how its features connect rather than what each one does alone. It runs on Fello's demo page, under the line "Turn Your CRM Into a Revenue Engine".
Outcome
I organized the story around four steps inside one ring, following the same contact from old lead to converted listing. A long product story became a clear path, and the viewer always knows where they are on it.
