How do you make healthcare feel human again?
In a system built on bureaucracy and cold interfaces, CareCrowd set out to do something radically different: bring empathy back to healthcare.
We partnered with the founders to turn that mission into a brand, one that blends intelligent tech with genuine care, guiding people through complexity with clarity, warmth, and trust.
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Deliverables: Brand Strategy, Messaging, Visual Identity, Illustration, Motion Graphics & Brand Guidelines
Creative Direction: Arthur Galvão
Research & Strategy: Arthur Galvão
Messaging: Arthur Galvão
Brand Design: Arthur Galvão
Illustrations: Luan Leite
Motion Graphics: Eliseu Junior
Case Study: Arthur Galvão
Creative Direction: Arthur Galvão
Research & Strategy: Arthur Galvão
Messaging: Arthur Galvão
Brand Design: Arthur Galvão
Illustrations: Luan Leite
Motion Graphics: Eliseu Junior
Case Study: Arthur Galvão
